Motorcycle Industry Creative & Marketing Strategy
Creative horsepower for your brand.
With over two decades in media, marketing, and content creation — and deep roots in motorcycle culture — I help moto brands grow through clear strategy, compelling content, and digital execution.
I’ve worked with Law Tigers, Arkansas State Motorcycle Tourism, and launched MotoArkansas to promote rider culture across the region. Today, I offer freelance services for shops, startups, events, race teams, and companies that need focused, creative support without the overhead.
Now booking limited projects for Fall 2025.
What I Do
I offer flexible, creative, and strategic support — ideal for campaigns, content refreshes, or growing your digital presence.
📌 Strategy & Marketing
- Marketing campaign planning (product launches, promos, seasonal pushes)
- Brand positioning & messaging refresh
- Website and content audits with action plans
✉️ Email Marketing
- List setup and growth strategy
- Email automations and drip campaigns
- Newsletter and promotional copy
- Platforms: Mailchimp, ConvertKit, Ghost
🛠️ Content Creation
- Blog posts, articles, and product descriptions
- Landing page and sales copy
- Voice-driven storytelling to match your brand
- Repurposing long-form content for short-form use (e.g. blogs to social posts)
📱 Social & Community
- Social media strategy and branded copy
- Content calendars and planning
- Caption writing and visual direction
- Community engagement plans (Facebook Groups, Discord, forums)
🎙️ Remote Production
- Remote live stream support (tech setup, overlays, show flow)
- Podcast production (recording, editing, publishing)
- Distribution setup (YouTube, Spotify, RSS, Ghost)
🎥 Content Creator / Influencer Support
If you're looking for content that connects with riders — not just generic brand fluff — I create authentic media rooted in real rider culture.
- Branded videos, gear features, and ride stories
- On-camera presence for lifestyle or gear-focused content
- YouTube, TikTok, and Instagram content creation
- Scriptwriting, editing, and voiceover included
- Reviews, ride-alongs, how-tos, and narrative-style videos
- Sponsored content and product integration options
I bring 25+ years of production experience — from broadcast TV to YouTube — and a deep understanding of how to craft media that resonates with real riders.
📣 PR & Media Outreach
Need help getting the word out? I can help you craft the story and get it in front of the right people.
- Press release writing and formatting
- PR strategy for launches or events
- Media list targeting and outreach
- Podcast and press kit development
- B2B and trade publication pitching
Whether you’re launching a product, hosting an event, or just need to reintroduce your brand to the world — I’ll help you say it with clarity and impact.
Video
🔥 Fuel Your Brand — Let’s Talk.
I’m currently booking freelance projects for Fall 2025.
If you’re a brand in the motorcycle space and need experienced creative support, I’d love to hear from you.
🚦Start with the form below:
Motorcycle Marketing & Media Project Inquiry