Rebranding Midlife

If you are like me and over 50, you may be asking yourself, 'What's next?' Two major factors have me shifting gears: AI and my age. I am 55 and I have been doing marketing and media for almost 25 years. For my market here in Arkansas, I have reached the top of what I can earn in terms of wages. More and more young people are entering the workforce. While they may not have my skills yet, they are cheaper to hire.

This video interview with Seth Godin touches on a lot of what I am feeling. One of the big takeaways for me is that you don't have to apologize for starting something new at 50.